Jaguar race
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Author
Farinetti, Gabriela <2000>
Costa, Eleonora <2000>
Date
2024-02-20Data available
2024-02-22Abstract
Il marchio Jaguar race è stato ideato per un pubblico giovane e propenso a praticare sport. L'obiettivo del brand e del payoff "Lo sport su misura per te" cercano di invogliare le persone a praticare sport nonostante le etichette imposte dalla società e dalla poca convinzione in se stessi. The Jaguar race brand was created for a young audience inclined to practice sports. The objective of the brand and the payoff "Sport tailored for you" consists to tempt people to practice sport despite the labels imposed by society and their lack of self-confidence.
Type
info:eu-repo/semantics/bachelorThesisCollections
- Laurea Triennale [1281]